Laksiri Cargo Portal
One Laravel portal for an air and sea cargo company in more than 108 countries: pickups, tracking, loading, cashier, accounting and driver apps.
Custom CRM development
We build CRM systems around how your business sells and serves customers, and extend HubSpot or Salesforce when they nearly fit. Pipelines, customer records, quotes, service tickets and reporting, in one place your team will actually keep up to date.
- First call
- Free
- Builds from
- £1,999
- Per-seat fees
- None
CRM work we take on
From a first CRM to replace the spreadsheet, to the custom pieces a large CRM is missing.
- Sales pipeline CRM
- Leads, deals, stages, quotes and follow-ups that match your sales process, with the fields you actually use.
- Customer and account records
- One record per customer with contacts, orders, documents, invoices and every conversation.
- Service and case management
- Tickets, jobs and service visits with assignments, deadlines and a history the next person can read.
- CRM for field teams
- A mobile view for engineers or sales staff on the road, with offline notes and photos.
- HubSpot and Salesforce extensions
- Custom objects, integrations and apps for the CRM you already pay for, when replacing it would be a waste.
- Moving off spreadsheets
- We clean and import the data you have, so nobody starts from an empty screen.
Custom CRM, HubSpot or a spreadsheet?
A big CRM is the right answer for many teams. These are the trade-offs.
Custom CRM
- Fit to your process
- Exact
- Cost as you grow
- No per-seat fees
- Connects to your systems
- Built to your rules
- Time to start
- 4 to 5 weeks for a first version
- Best for
- Unusual processes, many users, operations and sales in one
HubSpot or Salesforce
- Fit to your process
- Good, with configuration
- Cost as you grow
- Per seat, rising by tier
- Connects to your systems
- Through marketplace apps
- Time to start
- Days
- Best for
- Standard sales and marketing teams
Spreadsheet
- Fit to your process
- Whatever you type
- Cost as you grow
- Free, until mistakes cost money
- Connects to your systems
- Copy and paste
- Time to start
- Today
- Best for
- A founder and one salesperson
If HubSpot or Salesforce nearly fits, extending it is usually cheaper than replacing it. We will say which on the call.
Customer systems we have built
Customer, booking and payment records at the centre of how these businesses run.
- Read the case study
Read the case studyPrep2Pass Driving School
Student registration, lesson scheduling and instructor management for an Essex driving school, run from a Filament admin.
What a custom CRM costs
Priced on your requirements. These are starting points.
- MVP buildOne core workflow, accounts and an admin dashboard. Usually 4 to 5 weeks.
- From £1,999
- Product buildUnlimited user roles, an API and up to three integrations. 10 to 12 weeks.
- From £4,999
- Enterprise buildMulti-tenant accounts, with an architecture and security review. Quoted after a call.
- From £9,599
- Growth supportSix hours a month for fixes and small features, with a reply the next working day.
- £249/mo
After the first call you get a written proposal with your price and timeline. The price moves up or down with the size and complexity of the requirements. One-off tasks can also be quoted in hours, at £49 an hour, without a monthly plan.
How a CRM project runs
We map how a customer moves through your business before designing a screen.
A free call
30 minutes
You describe the problem. We say whether it needs custom software at all, and roughly which price band it falls into.
Written proposal
No charge
What is in, what is out, the price and the timeline, written down and agreed before the build starts.
Build in weekly releases
4 to 12 weeks
A working version to click through every week, and you speak to the developers directly. An MVP usually takes 4 to 5 weeks, a Product build 10 to 12.
Launch and stay on
Monthly
We handle the launch and fix what real use turns up. A support plan or a dedicated developer covers what comes next.
How we build CRM systems
Standard tools, chosen so another team could maintain it.
- Laravel
- Permissions, queues, mail and scheduled reminders in one framework.
- Custom-built admin screens
- CRM screens built around how your team sells, in React or Laravel. Filament for rapid application development when you need a working version in days.
- Email and calendar sync
- Microsoft 365 and Google Workspace, so conversations land on the right record.
- Integrations
- Accounts packages, your website forms, telephony and marketing tools, connected through their APIs.
- Reporting
- Pipeline, conversion and service figures on one dashboard, with exports.
When an off-the-shelf CRM is enough
Try the big products first if your process is standard.
Use HubSpot or similar when
- You sell in a standard way: leads, deals, closed.
- Marketing email is a big part of the job.
- The team is small and per-seat fees are manageable.
Build a CRM when
- Sales and operations need to share one customer record.
- Your process has steps no CRM models well.
- Per-seat fees across a large team cost more than owning it.
- You need customers or partners to log in to the same data.
Working with us from anywhere in the UK
We run CRM projects remotely. Most of the work is understanding how your team sells and serves customers, which we do over shared-screen calls with the people who do it.
- Calls
- Google Meet
- Team
- London, UK
- info@boolet.co.uk
- Phone
- +44 7413 564737
Questions buyers ask
Straight answers. If yours is not here, email us.
- Should we build a CRM or use HubSpot?
- If your process is standard, use HubSpot or a similar product. Build when your process is unusual, when sales and operations need one record, or when per-seat fees outgrow the cost of owning a system.
- Can you move our data from spreadsheets or another CRM?
- Yes. We clean, de-duplicate and import it, and check the result with you before launch.
- How much does a custom CRM cost?
- A first version starts from £1,999. A CRM with several roles and integrations is usually a Product build from £4,999.
- Can you extend our existing HubSpot or Salesforce?
- Yes. Custom integrations and apps for a CRM you already use are often the cheapest route.
Has your CRM stopped fitting?
Tell us what your team works around today. We will say whether to extend, replace or build.